P1 Brand

P1Brand.com is Now Live!

2011-09-28T08:17:00.000-07:00

Our redesigned and expanded website, P1Brand.com, is now live! You can find all the latest news, blog posts, links to our Twitter and Facebook accounts, and a little background on upcoming projects.

We've also been busy getting the P1 Brand Online Store updated with our newest products with more being added every day.

And if that weren't enough, we're also debuting all of the new P1 Brand Trackwares next week in Las Vegas, at Scotty Ernst's International Indoor Championships. As an official sponsor of the event, we are providing lots of finishing touches for the big race as well as plenty of promotional items to give away to the participants.

Victory is black and white.

All Time Champs

2011-09-27T08:05:00.000-07:00

Rolling out of the belt dryer on the production line is our updated, All Time Champs tee. One of the newest graphics from our P1 Brand Trackwares line.

New for 2012, the P1 Brand 'All Time Champs' tee. This bold and simple graphic lists the winningest IFMAR World Champion drivers in history: Masami Hirosaka (14 time IFMAR World Champion), Lamberto Collari (8 time IFMAR World Champion), Ryan "Pudge" Cavalieri (4 time IFMAR World Champion) and Marc Reinhard (3 time IFMAR World Champion).

On the back of the shirt, the P1 Brand logo is printed between the shoulder blades and a woven P1 Brand label on the outside, lower hem, completes the design.

Designed and screenprinted in the USA using 100% preshrunk, 5.5oz. ringspun cotton. Our custom, P1 Brand tagless design ensures superior comfort around the collar. Sizes Medium - 3XLarge.

Available for purchase later this week, directly from the P1 Brand Online Store.

P1 Brand Trackwares: Details

2011-09-26T07:56:00.000-07:00

For our upcoming line of P1 Brand Trackwares, we've patiently developed and applied our fingerprint to each of the details, including our own, custom, tagless design. Screenprinted onto the neck of each our tees are all of the pertinent size, care, construction and manufacturing data.

Our Trackwares will be available soon at the P1 Brand Online Store.

Indianapolis 500 (Forever®) Stamp

2011-09-21T07:30:00.000-07:00

That's right, stamps and motorsports.

On May 30, 2011, the Greatest Spectacle in Motorsports, the Indy 500, celebrated it's 100th anniversary. To honor the occasion, the United States Postal Service has issued a commemorative Forever® stamp. It pays tribute to the Ray Harroun, who drove #32 Marmon Wasp to victory lane in the very first Indy 500 on May 30, 1911.

Find more details and purchase these stamps at the USPS website.

Chalk Talk with Steve Matchett

2011-09-19T08:04:00.000-07:00

Unfortunately, SpeedTV doesn't allow their video content to be embedded on blogs like this. If they did, however, we'd definitely post every episode of Chalk Talk. Featuring former Formula 1 mechanic, Steve Matchett (who worked on the Michael Schumacher-era Benetton team for many years), Chalk Talk brings a little technical data to supplement the F1 race calendar.

Above is a screenshot illustrating Matchett's explanation of camber and it's effect on tire degradation during his Chalk Talk Italian GP segment. And we highly recommend watching the back episodes of Chalk Talk; Matchett tells great stories and his technical insight really helps to round out the Formula 1 experience for fans.

RC Racing TV with Marc Rheinard

2011-09-15T08:30:00.000-07:00

Nick Daman and the folks at RC Racing TV bring a new episode of action featuring Marc Rheinard, arguably one of the most successful touring car drivers in the world. Included in the footage is the final from the 2008 IFMAR World Championships in Thailand, which shows an unforgettable race between Atsushi Hara and Rheinard.

Ted Longshaw Tribute

2011-09-13T08:41:00.000-07:00

Founder of the BRCA and IFMAR, Ted Longshaw, recently passed away. Fueled by a genuine passion for the hobby, Longshaw worked tirelessly over decades to form organized, international RC racing.

Thanks to Nick Daman of RCRacingTV for putting together the above tribute piece.

RAUH-Welt BEGRIFF x Tsukuba Circuit

2011-09-13T07:34:00.000-07:00

Another beautiful piece by Luke Huxham, capturing some of the amazing visuals that encompass motorsport competition. The above episode features an afternoon with Nakai-San of Rauh-Welt Begriff at the Tsukuba Circuit.

RAUH-Welt BEGRIFF x Bangkok Ed.

2011-09-08T21:02:00.000-07:00

Ever since we first saw (via Fatlace TV) the RWB Shop of Nakai-San, we've been fascinated with his work. Fortunately for us, that fascination seems to be spreading quickly. Watch the creation of another Nakai-San vision, this time for the streets of Bangkok.

"...mean and raw."

Schuberth's 'Golden Twenties' for Schumacher

2011-09-07T08:37:00.000-07:00

If you have deep pockets (or a Costanza-sized wallet, teeming with Euros), you can purchase this 1:1 replica of Michael Schumacher's 'Golden Twenties' helmet as designed and manufactured by Schuberth. Schumacher donned the special livery as he celebrated his 20th year in Formula 1 two weeks ago at the Gran Prix of Belgium/Spa, Francorchamps.

Above photos copyright of Schuberth and Mark Thompson/Getty Images, respectively.

Tesla Model S and Roadster

2011-09-05T07:59:00.000-07:00

The (oxymoronic?) class of Luxury Electric cars, by Tesla.

Vintage Sega Moto Champ

2011-09-02T08:43:00.000-07:00

We found a link to this gem via Motorcycle 74. Above is footage of a vintage Sega Moto Champ arcade game, before Space Invaders (1978) arrived and changed the arcade landscape forever...fun stuff.

Forza Motorsports/ Hockenheim

2011-09-01T08:52:00.000-07:00

We're not big video gamers, but seeing some of the proverbial nuts and bolts of how a well-known, permanent racing venue is documented and recreated digitally for authentic game play is fascinating. The creatives at Forza Motorsport show some of the tricks they employ to make it happen.

Most Happy RWB Customer

2011-08-31T19:34:00.000-07:00

Dig the Super Fly sound byte and the Curtis Mayfield tune that set the tone...and the most happy RWB customer telling his story.

Another great piece from Luke Huxham.

Fire Delux

2011-08-31T08:30:00.000-07:00

Beautiful image of a vintage Firestone Deluxe sidewall from photographer James Howe.

Senna Interviewed by Sir Jackie Stewart

2011-08-30T07:54:00.000-07:00

Obviously, we're on a little Senna bender here on the blog posts, but that's because the Senna documentary left such an impression upon us. Above is a very memorable interview with Aryton Senna conducted by Sir Jackie Stewart who asks a tough question, but is countered by an even tougher answer.

Senna Top Gear Tribute

2011-08-30T07:51:00.000-07:00

Last weekend, we hit the local 'art house' theater to see the feature length doc on Aryton Senna, titled Senna. It was a captivating story and very well-crafted film. (Seeing Formula 1 footage at that scale projected onto the silver screen, was an amazing experience in and of itself...) We highly recommend the film to all you gearheads, racers, F1 fans, and motorsport junkies out there.

If you're not familiar with the influence and patriotic impact that Aryton Senna had upon the sport and his country, the folks at Top Gear (above) put together a fitting tribute; it's a good place to start.

Cineskates on Kickstarter

2011-08-29T08:18:00.000-07:00

For all of you aspiring film makers and camera geeks out there, be sure to check out this great new concept, Cineskates, being pushed over at the innovative Kickstarter website...

Depth of Speed: A Pinch of Salt

2011-08-26T17:13:00.000-07:00

Josh Clason and HBTV's season of Depth of Speed draws to a close with a solemn vignette of the great American racing tradition: the Bonneville Salt Flats.

And as the weekend approaches us all, we hope you're planning to hit your local spot; chasing time, chasing speed and having fun.

Fatlace TV: RAUH-Welt BEGRIFF & Nakai-San

2011-08-26T08:59:00.000-07:00

A new webisode via FatlaceTV that tells the story of a passionate Japanese customizer and his love for Porsche; RWG & Nakai-San.

Rollins Tees Off (RE: Car Commercials) NSFW

2011-08-25T08:21:00.000-07:00

We're big fans of Henry Rollins and here is an example of why...listen to his brilliant, editorial rant on underground bands and heroes, such Iggy Pop, that license their music in car commercials.

Of course, the fact that Rollins is now the voice of Infiniti, makes his above editorial all the more enjoyable. And justified.

Big fans...still.

Red Bull Racing at Circuit of the Americas

2011-08-24T08:47:00.000-07:00

We know what it's like to feel anxious about getting those first few laps on a brand new layout, whether it's walking the course of SCCA Solo II layout or hitting the triple on a freshly-packed offroad track.

However, we were very surprised (and mildly amused) to see that the pinnacle of motorsport competition, Formula 1, aren't immune to that itch, either. Red Bull Racing released the above video this week, featuring David Coulthard attempting to hustle around the still-unpaved (!?) Circuit of the Americas in Austin, Texas.

We wonder if they raised the ride height a bit before pulling out of the paddock...

P1 Brand Grid Stencils: Start/Finish Line

2011-08-22T08:03:00.000-07:00

As part of our upcoming line of Trackwares products we are designing, developing and releasing soon via the P1 Brand online store, above is a sneak peek at one of our Grid Stencils.

P1 Brand Grid Stencils are custom-cut stencils that can be used (and reused) by local racing clubs and track owners to clearly identify the all important starting grid or, as shown above, the all-important Start/Finish Line (often marking the location of the digital timing loop).

If you're a regular racer at West Coast Raceway, you can see pre-production versions of the P1 Brand Grid Stencils currently in use on the back straight of the offroad track.

DC x Ken Block x Gymkhana FOUR Released

2011-08-18T09:10:00.000-07:00

As promised, the DC x Ken Block x Gymkhana FOUR video was released earlier this week on You Tube. In contrast to the Gymkhana Three video, Four shifts it's focus from 'pure' driving to a parody of cliched, tongue-in-cheek, over-the-top-Hollywood-summer-infomercial-blockbuster.

And while we much-preferred the relatively quiet spectacle of Gymkhana Three, Gymkhana Four has already logged more than 2.5 million views in only a few days, proving that motorsport as entertainment can be an effective marketing tool.

DC x Ken Block x Gymkhana FOUR

2011-08-15T07:15:00.000-07:00

Set to debut on August 16, 2011, the DC Shoes x Ken Block x Gymkhana Four project has released the above teaser shot from the upcoming video. It will be interesting to see if Block can top the viral phenomenon achieved by his Gymkhana Three video, logging more than 30 million views since it's release ten months ago...

Say what you will about Block's actual driving skills (his 2011 WRC participation has been plagued with DNS's, DNF's and just plain off the pace), his ability to present and promote motorsport to a new audience is highly-effective and undisputed.

Above teaser photo from Block's Facebook page.

Depth of Speed: British Mania

2011-08-11T14:59:00.000-07:00

Another great short from Josh Clason's Depth of Speed series as featured on Hypebeast. This time the webisode focuses upon some beautiful English roadsters as nurtured by the Gisseman family.

Senna Trailer

2011-08-10T07:14:00.000-07:00

The new feature length documentary film, Senna, is making it's into theaters around the US. It chronicles the passionate life and tragic death of Brazil's favorite Formula 1 hero, Aryton Senna.

Senna Poster

2011-08-09T07:26:00.000-07:00

These fantastic posters are starting to show up as wild pasters along the cluttered streets of Los Angeles and it's a beautiful thing to see. The long-awaited, feature length film, Senna, is in theaters now, so we expect all of you gearheads and F1 fans out there to get out and see it...

Mercedes Silver Arrow

2011-08-08T10:24:00.000-07:00

One of the beautiful poster designs commissioned by Mercedes GP Petronas F1 Team and created by Machine 17. The selection above celebrates the Mercedes Silver Arrow that debuted in 1934 at the Nurburgring.

Chris Burden: Metropolis II Short

2011-08-05T15:44:00.000-07:00

As mentioned last month, Chris Burden's nearly-completed Metropolis II, is set to debut at the Los Angeles County Museum of Art very soon. We can't wait to experience this assembly of art and automobile in person, as we anticipate it to be a profound collision upon the senses.

"The 1961 Ferrari 250 GT California...

2011-08-04T22:01:00.000-07:00

...less than a hundred were made. My father spent three years restoring this car. It is his love, it is his passion-

It is his fault he didn't lock the garage."

One of the most memorable automotive scenes in the history of film. From John Hughes' (RIP) 1986 movie, Ferris Bueller's Day Off.

OoooooooooohYeaaaah.

JConcepts 2011 IFMAR Worlds Reel

2011-08-04T08:22:00.000-07:00

A great montage of the 2011 IFMAR Electric Off Road Championships in Vassa, Finland from our friends at JConcepts.

Customization at MOCA: Art in the Streets

2011-08-03T09:06:00.000-07:00

Amongst the 30+ year survey of graffiti and related works at MOCA's Art in the Streets exhibit, are several customized automobiles by Keith Haring, Kenny Scharf and Mister Cartoon. The groundbreaking show, curated by Jeffrey Deitch, Roger Gastman and Aaron Rose, closes August 8, 2011.

Depth of Speed: Tale of Three Cars

2011-08-03T08:21:00.000-07:00

Throughout the majority of Josh Clason’s Depth of Speed series, he’s had the opportunity to feature and interview an eclectic mix of personalities largely unknown outside our circles. However, this week, a trip to California speaks with a familiar name in Fatlace‘s Mark Arcenal. Founder of brand and retailer Fatlace, Mark Arcenal’s experience outside of the automotive world has extended to the likes of Nike. We speak with Arcenal about his love of vintage cars as well as his automotive history.

PLINC Catalog

2011-08-02T08:38:00.000-07:00

We're huge fans of the boys (and girls) over at House Industries in Yorklyn, Delaware. Their latest project, the digitization of the overwhelming Photo-Lettering (PLINC) archives, has been online for a few months now. If you're a designer, be sure to go check it out...and be sure to sign up for their new printed PLINC catalog.

Michael Leon/Stacks Turbo Series Skateboards

2011-08-01T09:09:00.000-07:00

Our friend Roger Leonard of RALDesignwerks recently reminded us about a great series of skateboard graphics released last Summer by Stacks. Taking a visual cue from a variety of motorsport references and liveries, as well as decal sheets from static model kits, Creative Director Michael Leon assembled a memorable collection of decks and tees.

Lamberto Wins 2011 EFRA Euros in Luxembourg

2011-07-31T09:17:00.000-07:00

The 2011 EFRA Euros have just wrapped up in Luxembourg, with 9 time IFMAR World Champ, Lamberto Collari, earning yet another EFRA title and a spot at the top of the podium. The 4wd, 1/8th Scale, nitro-powered machines, often referred to as 'the F1 class of RC racing', are capable of top speeds in the 65-75 mph range. Watch the video above, courtesy of RCRacingTV, to get a sense of the incredible speed of these cars are capable of...

Ken Block's New Hybrid Function Car

2011-07-29T08:04:00.000-07:00

Over on the Monster World Rally Team website, and on the cusp of Rally Car Events at the Summer X Games 17 this weekend....

Ken Block revealed his newest weapon—a multi-purpose race car, built specifically to compete in stage rally, rallycross and gymkhana events—this past weekend at the Gymkhana World Tour in Los Angeles, California. The Hybrid Function Hoon Vehicle (H.F.H.V.), or just ‘Hybrid’ as it has been dubbed, gets its name not from its method of propulsion, but instead from its ability to transform and race at the highest level for each of these motorsport disciplines, making it one of the most unique and versatile competition vehicles ever built.
“Many people may not realize this, but despite the fundamental similarities between stage rally, rallycross and gymkhana, in order to be the best at each, you must have specific built vehicles,” says Block. “My WRC Fiesta just can’t do what my Gymkhana Fiesta can, and vice versa. But having to campaign three separate cars is a nightmare, so we built one car that can be transformed to suit each form of racing I do on the highest level.”
The chassis of the H.F.H.V. is based on M-Sport’s current 2011 Ford Fiesta RS WRC car, but in order to achieve the power outputs required for both rallycross and gymkhana, the 1.6L engine has been replaced with a Pipo Moteurs-built 2.0L, inline-four cylinder. This mill is based off the power plant found previously in the Ford Focus RS WRC car, a motor that has over 10 years of development. The result is a massive 600hp and 665 ft. lbs. of torque when using the 45mm restrictor required by the Global Rally Cross series. While the 2.0l engine makes the H.F.H.V. ineligible for WRC competition, the addition of a 34mm restrictor will allow the car to compete in the Rally America series. Engine management is handled by Cosworth Electronics.
Mated to the Ford EcoBoost motor is a custom AWD system designed by Sadev. The drivetrain features a 6-speed Sadev sequential transmission and three adjustable Sadev mechanical differentials. Different gear ratios are used for each of the Hybrid’s three modes. To handle the varying surface conditions, specific Reiger suspension set-ups have been developed for each of the three modes.
“The H.F.H.V. is the best of all worlds for me,” says Block. “The current WRC Fiesta is the greatest handling car I have driven, but it lacks the sheer grunt that the 2.0L engine in the WRC Focus created. The H.F.H.V. brings those two things together, and the result is a manic beast that is just too much fun to drive.”
The transformations from each of the modes range from half a day, to a whole day’s work. The rallycross and gymkhana set-ups are the most similar, but each discipline still requires different gear ratios, entirely different suspension settings, as well as a different wheel and tire combo in addition to engine mapping adjustments. The conversion to stage rally, however, is even more involved, including an entire relocation of the cooling system from back to front, a smaller brake set-up, the addition of a Recaro Ultima seat for a co-driver, a smaller turbo and items such as functional headlights to replace the faux lamps to make the H.F.H.V. road worthy.
The H.F.H.V. was a collaborative project between the Monster World Rally Team and a assortment of some of the world’s top technical partners.
Ken Block will race the H.F.H.V. at Summer X Games 17, taking place in Los Angeles, California, July 30th and 31st.

And since we worked with Ken Block and DC Shoes back in January of this year, we've become fans of Block's hustle. If you live in the Los Angeles area, get out and support the 4 wheeled motorsport action presented by the Summer X Games 17.

Rally Cross at XGames 17

2011-07-27T21:36:00.000-07:00

So obviously this is a very Americanized production of motorsport competition, but at least it's bringing it to the senses of new fans via Summer X Games 17.

The Commuter by Levi's®

2011-07-27T08:55:00.000-07:00

When a company does their proverbial homework, spends time on research and development, designs a great product, puts together a memorable and unique presentation, it's beautiful to witness...

Levi's new Commuter jean, tailored to the urban cycle enthusiast set (read: Fixie Hipsters), is interesting spin *cough* on a utilitarian classic.

LA Carmageddeon "Running on Empty"

2011-07-27T08:32:00.000-07:00

The media-hyped Carmageddeon (a temporary closure of the 405 highway) happend in LA a few weeks ago. Much to everyone's surprise, the surrounding highways (the 101, 5, 10, 110) were completely traffic-free. It seems as if the road-clogging public actually heeded the CalTrans advice to stay off the streets, and it worked...it was quite surreal, almost like the short film above by Ross Ching.

Cavalieri Double Titles at IMFAR Worlds

2011-07-24T11:00:00.000-07:00

Congratulations to American driver, Ryan Cavalieri, who has just swept both the 2wd and 4wd classes at the 2011 IFMAR World Championships in Vassa, Finland this weekend.

Representing Team Associated, Team Orion, ProLine, LRP, and Upgrade RC, Pudge adds two more IFMAR titles to his previous two, which now make him a four-time IFMAR World Champion.Looks like we'll have to make a revision to our upcoming All Time Champs tee....Masami & Lamberto & Pudge & Marc.

Photos above courtesy of RedRC.net.

D*Face Pool Paint Attack

2011-07-16T08:37:00.000-07:00

On the subject of drawing lines, English artist D*Face recently teamed up with a few skateboarders, including Screaming Lord Salba, to transform an ordinary backyard pool into a curved canvas of cured concrete. Using some aerosol paint, a remotely-operated trigger and some ingenuity, each board was modified into a kinetic paint brush. The result? A three dimensional, Spirograph-esque collaboration between the artist, the skaters and the pool...

Reminiscent of both the Arkay/Robo Rainbow and the BMW Robin Rhode pieces.

Via VansOTW

Painting Reality

2011-07-14T09:43:00.001-07:00

Back in 2010, a Dutch artist and a small crew of accomplices, temporarily transformed a busy Berlin intersection into a fascinating trail of traveled lines. Reminiscent of BMW's commission with artist Robin Rhode, the piece above utilized more than 500 liters of water-based paint.

BMW Art Car Collection

2011-07-11T09:08:00.000-07:00

As we've mentioned several times, BMW has reignited their brilliant tradition of collaborating with artists to create one-off concept cars. Learn more about some of these unique machines by Rauschenberg, Stella, Warhol, Lichtenstein, and many more at BMW Group.

In addition to extensive photographic material, a film has been devoted to every single one of the 17 "works of art on wheels", each of which was designed by an internationally well-known artist. Hence, for the first time, an extensive virtual overview of the origin, history and development of the collection is available on the Internet.

P1 Brand Pit Pad Sneak Peek

2011-07-07T07:58:00.000-07:00

A detailed, sneak peek at another, upcoming P1 Brand product that is in development, the P1 Brand Pit Pad. Measuring 24" x 36", and constructed from durable, non-slip, lightweight foam, the P1 Brand Pit Pad is the perfect solution for your work bench at home or at the track. Available soon.

IFMAR's Winningest Drivers

2011-07-06T18:49:00.000-07:00

A sneak peek at one of our upcoming designs for the new line of P1 Brand tees, All Time Champs. Between these four drivers, three of whom are still active, there are nearly 30 IFMAR World Championship titles.

Available soon from the P1 Brand online store.

Chris Burden: Metropolis II

2011-07-05T23:54:00.000-07:00

Los Angeles artist, Chris Burden, recently completed Metropolis II, which features over 1,000 toys cars and miles of track. The kinetic work will be on display later this fall at LACMA.

Pirelli x Ken Block x F1 Test Session

2011-07-02T12:40:00.000-07:00

A bit of interesting news from last week as Formula 1 tire supplier, Pirelli, announced that they will be hosting an official Formula 1 test session with WRC driver and DC Shoes Co-Founder, Ken Block, in August 2011.

Considering all of the viral success that DC Shoes, Ken Block and his Gymkhana video series has had the past few years, the potential for Block to find a seat on a Formula 1 team would bring lots of new fans into the sport.

Hopefully, we'll get a chance to speak directly with Block again later this summer, as X Games 17 and it's Rally Cross event hits the streets of Los Angeles on July 28-30.

Mike Reedy 1941-2011

2011-05-30T19:32:00.000-07:00

We just finished the above commemorative illustration of the legendary Mike Reedy, who passed away earlier this month. Reedy was an icon in the RC industry and will be sorely missed.

The Road to 200 MPH / Nic Case & Team Associated

2011-05-21T10:01:00.000-07:00

Two years ago, we posted an entry on Nic Case and his 2009 speed record.

Today, Case continues his quest to build and drive the world's fastest RC car, with help from Team Associated and many others. Case recently ran a few test runs in Bakersfield, CA.

Some of the specs: electric power; ten pound car, with ten horsepower (1:1 HP/weight ratio!!??); three-inch diameter foam tires, spinning at 28,000 rpm; and like full-sized F1, an aesthetic that blends a bit of aircraft tech to keep the car planted into the tarmac.

There is no doubt, with assistance from the resources at Team Associated, including Cliff Lett and Curtis Husting, that Case will achieve the 200 mph target soon.

Godspeed!

CHARGE: Zero Emissions/Maximum Speed

2011-05-05T08:12:00.000-07:00

Filmmaker Mark Neale has created a new film, Charge, that documents the process of building/racing zero-emissions, electric Moto GPs at the Isle of Man TT. Narrated by Ewan MacGregor.

Beautiful stuff.

Neale writes:

The movie follows several teams to the world's first zero-emissions grand prix on the Isle of Man in 2009 and on their return in 2010.

For the visionaries, this is history. For the petrol-heads its blasphemy. What is racing without the sound and fury of internal combustion engines?

CHARGE is about the future. It's about change. It's about the dream of a clean, green world. It's about the dream of winning.

CHARGE is proof that maniacs on motorcycles can be a force for global good.

Boys of Bonneville

2011-05-04T08:46:00.000-07:00

From the Price Museum of Speed comes this great trailer for Boys of Bonneville: Racing on a Ribbon of Salt. Beautiful footage of beautiful machines from the earliest days of speed runs: Ab Jenkins, the Mormon Meteor.

“Boys of Bonneville: Racing on a Ribbon of Salt” reveals an unsung hero and self-made man who pioneered the Bonneville Salt Flats as the Fastest Place on Earth. More than a century later, many of Ab’s speed and endurance records remain unbroken and the legacy lives on in his custom-built racing car. Looking like something Batman would have owned, the story comes full circle when Ab’s son Marv restores the 12-cylinder, 4800-pound “Mormon Meteor” to its original glory for ceremonial laps on the salt. Featuring Patrick Dempsey as the voice of Ab Jenkins, and interviews with Jay Leno and Col. Andy Green, current land speed record holder.

The Luckiest Guy Alive / Camilo Pardo

2011-04-07T08:47:00.000-07:00

Interesting trailer for an upcoming documentary on Detroit-based automotive designer/artist, Camilo Pardo.

Sagmeister for BMW CULTURE

2011-04-06T08:56:00.000-07:00

Stefan Sagmeister is easily one of the most interesting and conceptual designers working today. Thankfully, BMW is aware of this and recently commissioned him to create the limited edition CULTURE monograph.

The internationally celebrated graphic designer Stefan Sagmeister has created the design of the publication CULTURE, a book describing the BMW Group's international cultural commitment. The limited edition of 1488 hand-signed copies, which are not available for sale, is based on an unconventional concept: CULTURE also features an integrated, remote-controlled car, a book that can be driven around. As a whole, the numerical arrangement of all book covers would make a square measuring 7 x 7 metres depicting a graphically abstracted image of the legendary BMW "four cylinder" building - the company headquarters in Munich built by Karl Schwanzer in 1972 - from a bird's eye view. Consequently, each book cover becomes a fragmented, unique specimen.

Notice the parting shot as the book suspiciously rolls away under it's own power....

Volvo Art Session

2011-04-05T08:52:00.000-07:00

Although not as interesting as the tradition of BMW Art Cars, Volvo has created their own marketing initiative to showcase artists' creativity.

Volvo Cars Switzerland presents: the final Volvo Art Session film. 10 street artists spent 5 days repeatedly painting, spraying and designing a snow-white Volvo S60 against a white background. A high-end camera shot an image of the vehicle and the background every ten seconds. Now, after extensive post-production, the final Volvo S60 Art Session timelaps clip is finally premiered.

DC x Ken Block x Gymkhana Three Poster Available Now

2011-03-01T08:50:00.000-08:00

The DC x Ken Block x Gymkhana Three print is now available for purchase directly from DC Shoes. The poster, measuring 24" x 36", is limited edition of 100 pieces, individually signed and numbered by Ken Block. The offset posters are printed on 80 lb. cardstock with a heavy satin finish on the surface. Only 4 of the prints are signed with black ink, with the remainder being signed with silver ink.

DC x Ken Block x Gymkhana Three Poster

2011-02-28T14:53:00.000-08:00

The DC x Ken Block Gymkhana Three Limited Edition Drip Poster webisode has finally been posted over at DC Shoes. Each of the 100 prints are hand-signed by Ken Block and feature the 'finishing' shot of his amazing Gymkhana Three Video. The prints will be available for purchase directly from DCShoes.com on March 1, 2011.

As we've hinted at a few times this month, P1 Brand's very own J.Filipow was part of the creative team that provided the set design and dressing services, as well lending associate producer and consultant credits on the short.

Special thanks to DC Shoes and good luck to Ken Block and Alex Gelsomino's 2011 World Rally Championship/Monster Energy/Ford Fiesta in Mexico this weekend!

Robo-Rainbow/Arkay

2011-02-02T19:48:00.000-08:00

It's not too often that one sees radio control tech mixed with 'vandalism', but such is the case with the Stockholm-based artist, Arkay. We stumbled upon this above short, displaying his A-Team-meets-Futura 2000 contraption, this week via Animal New York. It appears that his handlebar-mounted, two channel transmitter operates a couple of servos that actuate both the swing arm and the can nozzles...

Great stuff.

DC x Ken Block x Gymkhana Three Teaser2

2011-01-23T10:18:00.000-08:00

Although our recently-completed work for DC Shoes x Ken Block x Gymkhana Three isn't scheduled to debut until 1.31.2011, we thought it'd be fun to follow up with another teaser photo...until then, go check out the Gymkhana Three video, if you haven't already.

Traxxas x Ken Block x Gymkhana Fiesta

2011-01-17T07:58:00.000-08:00

Congratulations to Traxxas for recognizing an opportunity to once again crossover into a new market thru licensing and co-branding. Their new, signature Traxxas/Ken Block/Gymhana Fiesta is a 1/16th scale, electric-powered, ready-to-run, radio controlled car.

In 2009, Traxxas successfully brought the appeal of full scale, Short Course Racing Trucks into RC with the creation of their Slash, and in turn, spawned a whole new category of RC racing.

Aimed at making the excitement of full scale Gymkhana accessible to motorsport enthusiasts, this product faithfully reproduces Block's signature livery, right down to the 'Hoonigan' detail on the driver's side window. It also features the Ken Block x Huck Gee graphic which were cohesively carried over from all of the related DC product collection.

Considering the viral success of the DC x Ken Block x Gymkhana 3.0 video, we're hoping that this will be the product that attracts new racers to the local track.

DC x Ken Block x Gymkhana Three Teaser

2011-01-14T20:09:00.000-08:00

Above is a little behind-the-scenes snapshot of some creative services we recently completed with DC Shoes and Ken Block for his Gymkhana Three Series...as soon as the finished spot is posted at DCShoes.com, we'll be allowed to show you more a little more of what went down.

DC x Ken Block x Gymkhana Three

2011-01-11T05:23:00.000-08:00

DC's Ken Block and his Gymkhana Three video (above) recently surpassed the 23 million view mark on YouTube, and for good reason. It presents some of the amazing sound, sight and sideways style of the Gymkhana motorsport. Directed and Produced by the Martelli Brothers/Mad Media.

Speaking of Gymkhana Three, and as we mentioned on Twitter late last week, P1 Brand just wrapped a small project for DC and Ken Block. It was a fun and exciting project for us and we're looking forward to sharing it here very soon.

Stay tuned for more info...

Burch Is IFMAR World Champ

2010-08-01T11:52:00.001-07:00

RC America/Xray/Max Power driver Ralph Burch just won the 2010 IFMAR Nitro World Championships in Houston, Texas! It is not only the first World Title for the 43 year old Burch, but also for Xray and Max Power. Burch, who was pitted by teammate Drew Ellis during the hour-long final, finished one lap up on second place.

Our congrats go out to Ralph Burch, Drew Ellis and the rest of the RC America team, who have been supporters of P1 Brand since we launched in 2009.

Above photos are courtesy of RedRC.net, where you can read the full story.

2010 IFMAR Worlds

2010-06-28T07:39:00.000-07:00

The 2010 Electric IFMAR 12th Scale/ITSC Worlds is officially underway in Germany. The week-long, biannual event has kicked off with the start of the 12th scale class, featuring approximately 120 entries from around the world. Defending 2008 Champ, Naoto Matsukura from Japan, is a heavy favorite. Among the drivers representing the US are Paul Lemieux, Rick Howart and Josh Cyrul, who probably has the best chance at making the Final.

The folks at RedRC.net have been providing fantastic coverage (including on-camera interviews hosted by Scotty Ernst). Be sure to check the site daily for all of the latest updates and photos.

Above photos and videos courtesy of RedRC.net

BMW x KOONS x LeMANS

2010-06-05T10:06:00.000-07:00

BMW has apparently 'revived' their tradition of Art Cars. The program, which dates all the way back to the late 70's, has paired the automaker with well-established, blue chip artists to collaborate on unique, one-off promotional machines. Love him or hate him, there's no denying the success of Jeff Koons in the world of contemporary art. Employing his vast laboratory of assistants, and working in conjunction with BMW engineers, Koons created a unique, digital graphic that was applied to a BMW M3 GT2, which will compete in the 2010 24 Hours LeMans.

We were delightfully surprised to see some of the video clips on the BMW site, that detail some of the creative process. Koons, always the self-confident and self-promoting salesman, kept his public relations 'authenic' and went so far as to suit up for some test laps. (We certainly can't fault the man for conducting his own field research!)

Previous participants in the program include Roy Lichtenstein, Robert Raushcenberg, Andy Warhol, and Frank Stella. We're pretty ceretain that Koons is ecstatic to be add his own name to that roster of 20th Century greats...and you can get all the details at the BMW Blog.

Hara Upsets the Field

2010-05-23T08:55:00.001-07:00

The latest round of the Euro Touring Series has just wrapped up at the Dutch MACH circuit, with Atsushi Hara making a rare appearance in the series. Starting from the 4th spot on the grid, Hara was able to take advantage of his raw horsepower (clocking in at a mind boggling 115+ kph/70+mph) on the long backstraight. It was the debut race for the new Hot Bodies TCX platform and Hara clearly reminded everyone why he is still a contender at any event he attends.

Listen to ETS co-organizer and race director, Scotty Ernst, make the call on A2.

Photos and video courtesy of RedRC.net. See more info/photos here.

GO FASTER

2010-05-12T16:58:00.000-07:00

Go Faster, The Graphic Design of Racing Cars by Sven Voelker. With sound bytes like "...war paint and visual anarchy," you know it's going to be good.

A fascinating vignette about the nature of motorsport livery and the evolution of necessity.

"You'd never guess it, but these big toys for big boys were at the height of their design during the 1970s – by sheer chance. Mechanics and team members – not designers or marketing strategists – adorned racecars with all of those flashy stripes, logos, numbers and colors prevalent at any Formula 1 race today. After compiling more than 100 examples of sleek cars from this glory age, Go Faster-author Sven Völker takes us for a joy ride at the Porsche Museum in Stuttgart for a whip-fast lesson in competitive war paint, visual anarchy and piggish car designs."

And thanks to our colleague, Andy Cruz at House Industries for the original link.

Images courtesy and copyright of Gestalten and Sven Voelker.

STARK + INTERSECTIONS = 21st Century SOAP BOX RACER

2010-05-10T07:32:00.000-07:00

Although it's technically NOT a work of motorsport engineering , it's still a marvel. Industrial designer, Phillipe Starck, has created a very memorable one-off soap box-style racer, with all of the typical eye for detail that one would expect from Starck. Elegant lines, quality materials and built for both style and speed.

Luther's x Austin Speed Shop x House Industries

2010-03-30T09:27:00.001-07:00

Our friends at House Industries continue their involvement with all things custom, this time at Luther's and Austin Speed Shop in Austin, Texas. On display will be the C1932 Ford Coupe that was previously featured here...

We’re descending upon Luther’s Austin for a high octane hoedown that rides the fine line between art, commerce, haute design and true dirt-under-the-fingernails craftsmanship. Hike your eyeballs on a fresh coat of hand-rubbed House Industries original art, finely tuned over-engineered consumer products and, for one night only, Angel Cruz’s incomparable C1932 Ford five-window coupe.

Help us kick off the exhibition with a short duh-sign lecture at the Austin Speed Shop,where we’ll break down our 17-year history of clutchless paradigm speed shifts. Angelo Cruz will also recount his gas pump-jockey dreams and how they manifested themselves into his C1932 Ford coupe. After skipping around a few oil puddles and sheet metal shavings, adjust your chin-stroke grease goatee for the short ride over to Luther’s on SoCo for the 7:30 exhibition opening.

Brian Regan on Monster Trucks

2010-03-07T16:22:00.000-08:00

Stand up comedian absolutely NAILS the typically overzealous, post-race, American driver interview with this inspired (by NHRA Legend, John Force, we're guessing) impression. Listen below...too funny. Enjoy.

Editorial on EFRA/Indoor Euros/Finland

2010-02-27T19:35:00.000-08:00

The 1/10th Electric Touring Class remains relatively healthy in Europe at the moment, especially when compared to 1/10th Electric Touring in the United States. This may be partially due to professionally-produced, and quickly posted, webisodes like the one above. Originally posted upon the EFRA website, up-to-date information such as this, provided by the race organizers/producer/promoter, creates not only a more professional industry standard, but it also helps to build brand awareness and generate participant buzz. Those are the types of marketing results that governing bodies such as EFRA (and North America's equivalent, ROAR) must achieve and maintain for the healthy growth of organized racing.

Baker Wins the 2009 KO Propo Grand Prix

2009-12-16T09:05:00.000-08:00

Congratulations to Barry Baker on his dominant performance last weekend at the 2009 KO Propo Grand Prix. Hosted by the brand new facility at West Coast Raceway in La Mirada, California, the event was directed by Charlie Suangka. Among the perks for those in attendance were permanent corner marshalls as well as complimentary breakfasts for all racers on both days. KO Propo America also provided gift bags for every competitor. As an associate sponsor of the event, P1 Brand designed and produced the number decals for all of the vehicles, tech stickers for the spec tires, the complimentary event tee shirts and even assisted with the concepting of the podium and backdrop for the award presentation.

Baker earned the TQ spots in both 13.5 Expert and Modified classes. He would go on to win both classes in the first two mains, but not before Paul Lemieux put up an amazing fight in the A2 of Modified. Watch for Baker's amazing pass at the 2:15 mark in the video above, on the tightest section of the course!

Thanks to Andy Hillman of HPI and Joel Navarro of RC Car Action Magazine for the photo and videos posted above.

2009 KO Propo Grand Prix / Sneak Peek

2009-12-09T12:30:00.000-08:00

Final, digital mock up for the official 2009 KO Propo Grand Prix number stickers that will be used by all of the competitors. We can't wait to see these on track at West Coast Raceway this weekend! And the great benefit for the racers is that no matter how they finish, each of them will take home this little KOGP souvenir on their car. P1 Brand also designed and produced the complimentary event tee shirts for the event.

Special thanks to Tre's Leonard at TnT-Fx for printing these for us in a hurry.

Motion Graphics / Phantom

2009-12-03T17:48:00.000-08:00

Motion Graphics....

It's one of the services offered by P1 Brand. And in case you're not sure what motion graphics actually are, click on this link to view Hurley's new super-tech boardshort, the Phantom, which is one example of our recent work. Included in the above spot are digitally designed and animated typography and background elements, which highlight the individual product attributes & characteristics as directed by the client (Hurley). They completed the final mix and edit in-house and we think they did a fantastic job and we're very proud of our contribution, too.

If you're interested in our motion graphic services for your next product launch or promotional release, please contact us at info@P1Brand.com.

House Hot Rod

2009-11-19T08:57:00.000-08:00

New from our friends at House Industries, a design and type foundry in Delaware, is this lastest project, C1932. It's a chronicle of Angelo Cruz' restoration process of a 1932 Ford, featuring a 4 color (plus metallic and spot varnish) offset booklet and screenprinted t-shirts with unique (quart-sized paint cans) packaging. The work that trickles from the boys (and gals) at House is always teeming with inspiration, meticulous craft and attention to detail.

THIS is the way stuff should be done.

Autos, Art & Commerce

2009-11-05T17:21:00.000-08:00

We couldn't have done it better ourselves...thumbs up to KRINK and BMW for allowing the automobile, art and commerce to merge into a unique work of wonder. And (thankfully) this isn't the first time that BMW has invited an artist to run wild....

2009 KO Propo Grand Prix

2009-10-31T09:48:00.000-07:00

P1 Brand was hired to create all of the promotional materials for the upcoming 2009 KO Propo Grand Prix. The event, hosted by West Coast RC Raceway in La Mirada, CA, will be an indoor onroad event and takes place on December 12-13.

Above is the flyer and entry form that we designed for the two day race. Official entry forms will be available for download soon at the KO Propo America and West Coast RC Raceway websites very soon.

If you'd like to inquire about employing P1 Brand services to assist with the promotion of your next event, contact us at info@P1Brand.com.

P1 Brand Paddock Blanks

2009-10-02T09:21:00.000-07:00

We have been working for several months to bring a new standard of trackside apparel to the RC industry. Pictured above is the beginning of our completely customizable Paddock Blank collection, which, paired with our embroidery services, can create a truly professional and unique presentation for your team or company.

Additional colorways, cuts and styles will also be available soon and no minimum quantities are required. For more information on this product and service, please contact us directly at info@P1Brand.com.

On Track Promotions

2009-09-17T17:11:00.001-07:00

One of our popular and practical new services is generating, creating and executing, unique and customized promotional solutions for track owners and race promoters.

At the 2009 International Indoor Champs in Las Vegas, P1 Brand was able to provide additional marketing exposure by applying large, one color stencils of the title sponsors, Top Racing, Jaco and SMC. These logos were visible not only to those in attendance, but also to the hundreds of viewers that watch the event live, on LiveRC.com.

In addition, we also created several decals, featuring the P1 Brand URL, that were applied to several of the track barriers. This added a little bit of scale realism to the layout but also provided great exposure for P1 Brand.

If this is a service that you'd like to learn more about, or perhaps employ for your next event, please contact us at info@P1Brand.com.

Lemieux 2009 IIC Champion

2009-09-15T08:33:00.000-07:00

Congratulations to Paul Lemieux, 2009 International Indoor Champion of the Modified Rubber class. Paul TQ'd the class, starting from P1 on the grid for the main event, and led the race start to finish.

We would also like to thank Paul for choosing P1 Brand products (custom apparel and decals) at the event. And dig Paul's custom, bobble head figurine, that was on display all week!

2009 IIC Sneak Peek 3

2009-09-06T14:42:00.001-07:00

Over 1,000 custom number decals for Qualifying and nearly 500 custom number decals for the Mains are completed and ready for the start of the 2009 IIC. Designed and produced by P1 Brand, printed and die cut by JAB Graphix, for Scotty Ernst Productions.

P1 Brand Industry Series

2009-09-04T09:25:00.000-07:00

A sneak peek at some of the upcoming products for the 2009 IIC...more info to follow.

2009 IIC Sneak Peek 2

2009-09-03T08:25:00.001-07:00

Final, digital mock up for the official 2009 IIC number stickers that will be used by all of the competitors. There are slightly different designs for qualifying and the mains. We can't wait to see these on track next week! And the great benefit for the racers is that no matter how they finish, each of them will take home these little IIC souvenirs on their car.

Special thanks to Bobby Phillips at Jab Graphix for printing this job.

P1 Brand at the 2009 IIC

2009-09-02T21:14:00.001-07:00

P1 Brand is happy to be involved with the upcoming 2009 International Indoor Championships in Las Vegas, Nevada next week. The event kicks off Monday, September 7th and the finals will happen on Saturday 12th. We've been working directly with Race Promoter and Director Scotty Ernst and his team for a few weeks on supplemental promotion and support.

We have a few new P1 Brand items that will debut at the event, where we will be trackside all week long. Stay tuned for upcoming news and photos...

(In case you were wondering, we did design that logo for Ampdraw Hobbies in San Diego a few years back....)

P1 Brand in the UK

2009-08-31T13:17:00.000-07:00

United Kingdom resident and racer, Rob Sawell, recently got in touch with us with a brief race report.

"...Just got back from the Ansmann GP formally known as the KO GP this is a Two day event attracting some of the best UK drivers. Saturday, practice finished with me posting the second fastest time in class. Sunday, Qualifying finished, with me 13 overall in class. Monday, last round of qualifying put me 12 overall in class...

Overall 1st B final Superstock."

-Rob Sawell

Thanks for the report, Rob, and thanks for using P1 Brand products (P1 Brand Tire Tubes, P1 Brand Number Decals).

2009 IIC Sneak Peek

2009-08-26T13:36:00.000-07:00

We were recently asked by Scotty Ernst to design number decals for his upcoming International Indoor Championships (IIC). Held at the Riviera Hotel and Casino in Las Vegas, the annual event will celebrate it's fifth anniversary this year from September 7th-12th. Building upon the theme of vintage playing chips, card games and the atmosphere of Vegas, we sat down to create some good solutions. Above is a sneak peek of a few of our submitted concepts.

P1 Brand is proud to be supporting the 2009 IIC and we hope to see some of you there.

VEE DUHB ehn zee HAUS

2009-08-15T10:18:00.000-07:00

Several years ago, VW had a great broadcast campaign that was irreverent, intelligent and most of, memorable. The spots featured a Cohen Brothers regular, the hilarious actor Peter Stomare. Besides, when was the last time anyone constructed a full-sized, steel trebuchet to fling an automobile!?

"Jehrmun enjuneering ehn zee haus!"

P1 Brand in Japan

2009-08-10T19:13:00.000-07:00

"We're big in Japan."

Well, we're not really 'big' (yet), but P1 Brand products are available through our exclusive Japanese distributor, Kimiko Yano. We have been told by a well known Japanese driver (who frequents the SoCal racing scene), that Mr. Yano is a very popular online retailer that specializes in 1/12th scale parts and accessories.

Domo arigato!

Vegas Warm Up

2009-08-03T21:34:00.000-07:00

Coming to OCRC in Huntington Beach, California on Saturday, August 22, 2009: the Las Vegas Warm Up Race. Promotional flyer design and publication courtesy P1 Brand...feel free to download/print and mail those entries in from the files above.

Thanks to our friends at House Industries for making it sooo easy!

XRC Magazine August 2009

2009-07-23T08:10:00.000-07:00

Featured on the cover of the August 2009 issue of XRC is a photo of J.Filipow's XRay T2009 EU Edition, which he tested and reviewed on page 98. It's been exactly two years since XRC published a 10th scale touring car on the cover, primarily due to the declining popularity of the class. We hope that this surprising and unusual decision by the magazine's editors (which we applaud!) will catalyze a change in that trajectory. Be sure to head down to your local newsstand and pick up a copy! Or purchase it in digital form here.

Having one of our cars on the cover of the best magazine in the RC industry is something to be proud of. We'd like to thank the following people for their help and support: Robert Black at OCRC Raceway in Huntington Beach for allowing us to test at his new carpet track; thanks to Mike McMahon for the layout/design of the issue (and for continuing to use the very versatile House United). Thanks to XRC Staffers, Carl Hyndman and Jason Boulanger, for the location and studio photos, respectively. Last but not least, thank you to Senior Editor Derek Buono.

iQ Font

2009-07-23T08:03:00.000-07:00

iQ font - When driving becomes writing / Full making of from wireless on Vimeo.

As designers, we're very keen on typography. Often times, it is the only element within an assignment that allows for creative interpretation/communication.

Above is an interesting clip that documents a team of typography designers and a stunt driver, working together to use a 1:1 automobile as a sort of stylus. Not surprising (and very similar to the BMW ad we blogged), the process is much more successful than the end result. Regardless, it's a unique branding/promotional tool, as the font is available for download at Toyota.

P1 Brand Press

2009-07-22T17:49:00.000-07:00

In the current issue of XRC magazine (August 2009), P1 Brand received it's first bit of press coverage. Senior Staff Photographer, Carl Hyndman, writes a monthly column in called The Circuit, where he discusses all the latest news relating to the world of onroad racing. We want to thank Carl for making the time to inquire about us and for shooting some photos.

CLASSIC FLAV

2009-07-21T22:39:00.000-07:00

Just to mix it up (and to let you know the WE know what time it is...)

RedRC Webisode

2009-07-16T08:50:00.000-07:00

RedRC.net has released the first of a new series of demonstrational webisodes, featuring Jilles Groskamp. We like this concept and believe that this is the kind of content that RC manufacturers should be producing and releasing on their own websites, but they're not.

P1 Brand is capable of producing these types of webisodes (film, editing, motion graphics, etc) and we are eagerly awaiting that first call from a manufacturer with such a job request. In the meantime, we may just generate a 'sample' wedisode of our own to encourage this type of programming.

P1 Brand Tire Tubes™

2009-07-15T15:23:00.000-07:00

Our online shop is temporarily out of stock on all 10th Scale Tire Tubes ™. We apologize for this inconvenience and expect to have this item restocked and ready to ship all orders by this Friday, July 17th.

Thank you.

WCRC UPDATE

2009-07-14T07:44:00.001-07:00

Already a week has passed since our last post regarding the brand new West Coast Raceway in La Mirada, CA. Since then, owner/operator Danny Stojakovich and his crew have been working hard and quietly opened their doors to racers to come in to practice FREE of charge. The first configuration of the onroad track is very close to the concept rendering (above) that we created and provided to WCRC.

SoCal racer, Kevin Deselms, has posted his own thoughts and photos about WCRC on his own blog here. Photo of the nearly-complete onroad track above, courtesy Kevin Deselms.

WCRC in La Mirada, CA

2009-07-07T20:53:00.000-07:00

For the past few weeks, P1 Brand has been providing consultation services to Danny Stojakovich and his soon-to-be-opened, West Coast Raceway in La Mirada, CA. It will feature TWO of the largest indoor racing circuits in the United States; one dedicated to off road vehicles and the other, dedicated to on road vehicles. Stojakovich has enlisted the opinions and suggestions of racers throughout the Southern California area, doing plenty of research and visiting a lot of tracks in the process. Check the evidence on RCTech.

Above is one of our concept renderings that illustrates a detail of the onroad course. We created the drawing to provide a supplemental diagram for the asphalt contractor. Also pictured is a teaser photo of the freshly laid asphalt, containing more than 6500 total square feet of racing surface.

P1 Brand is proud to be involved and we look forward to enjoying AND supporting the new facility.

P1 Brand Barrier Tee

2009-07-06T15:21:00.001-07:00

We recently made quick work out of a new graphic...from conception to digital comps to films to burning screens to printed apparel to studio photography to digital touch-ups to posting online in less than 48 hours, that's the beauty of DIY. The P1 Brand Barrier Tee is now available and ready to ship. Above are early, in-progress shots of the hand-pulled, screenprinted tees.

P1 Brand Tire Tubes™

2009-06-30T12:46:00.001-07:00

NOW SHIPPING

P1 Brand is proud to introduce a Tire Tube™ designed specifically for 1/12th scale foam tires. Just like it's larger 10th scale counterpart, the 12th scale Tire Tube™ is a compact, airtight, and reusable storage container that holds a complete set of 1/12th scale foam tires. Alternately, it can also accommodate up to three pairs of 12th scale front tires or two pairs of 12th scale rear tires, up to 50mm (1.97") in diameter.

P1 Brand Tire Tubes™ are constructed of clear, impact-resistant plastic, making it simple to identify it's contents. The removable lid and fixed base are made of flexible, black plastic and wipe clean easily. Each Tire Tube™ also features a laminated, yellow lid label that allows the user to repeatably record data with a dry erase style pen. The P1 Brand Tire Tubes™ are available as single units and sets of six or twelve. To purchase online or for more information, please visit the P1 Brand Shop .